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Whatever your reasons for choosing to self-publish may be, the first thing you must do before you begin may seem like common sense—edit your story. The most frequent complaint reviewers and readers have about self-published books is that they can be poorly edited. The human mind is adept at filling in the blanks—while reading something, particularly your own work, your mind will read what it wants to read and not what’s actually on the page. If you hope to make any money as a self-published author, it’s in your best interest to have someone else look over your work before you publish it. This can be an informal arrangement such as a beta reader or friend, or it can be a freelance editor you hire specifically to help you with the story. Learning to self-edit will help, but you want a fresh