"Be terse in style, vigorous of phrase, apt, concretely apt, in similitude. Avoid platitudes and commonplaces. Exercise selection. Seize upon things salient, eliminate the rest, and you have pictures. Paint those pictures in words and the Intelligencer will have you. Get hold of a few back numbers, and study the Sunday Intelligencer feature story. Tell it all in the opening paragraph as advertisement of contents, and in the contents tell it all over again. Then put a snapper at the end, so if they're crowded for space they can cut off your contents anywhere, reattach the snapper, and the story will still retain form. There, that's enough. Study the rest out for yourself."
They both rose to their feet, Edna quite carried away by his enthusiasm and his quick, jerky sentences, bristling with
