The Breck Girls portraits were born during The Great Depression in the late 1930s, coming of age in the 1940s and ‘50s, times that questioned then cherished values, in particular the roles of men and women. Ad executives were beside themselves I felt trying to best present the idealized image of ‘The American Woman’ everyone would love, responded by crafting and presenting idealized images of an American woman they thought everyone could love, a woman both desirable and chaste. These images from the Breck Girls collection testify to that I can attest.
I understand it was Dr. John Breck who was credited with developing one of the first shampoos in the United States, in Springfield, Massachusetts in 1908. My uncle Abe considered developing shampoo, but he apparently had other things going
